DIY web design mistakes you could be making.
DIY-ing your website is no easy feat. There’s so much that goes into a good, functional, clear and high converting site. Here are four important things to remember BEFORE you start building your website.
1. Too much information - Edit.
When you are looking for a business or service online, what details or information are you looking for? Do you want long winded stories about their services or do you want a brief overview of who they are what they do and how you can get a hold of them. Your website visitors are no different.
You have 7 seconds to tell someone who lands on your site what it is you do and how you do it. Explain yourself and your services or products and then edit that information as much as possible.
2. Before you begin - Plan
Follow these steps.
Plan out a list of the most important pages you want to include in your main menu
Plan what information & links you want to include in your footer
Write out the key information and content you need to include on each page.
Select images and/or graphics that you want to include on each page
3. Be You - Everyone else is taken.
The most important part of your website is you and what your business does. If you are casual keep your website casual, if you are very professional keep it professional. Too often people make the mistake of misrepresenting their business and create a false narrative.
It’s not just your services or products it’s who you are and how you relate to your clients that matters.
4. Keep it. Simple.
The U.S. Navy has a saying… Keep It Simple Stupid.
Keep it simple, stupid (KISS) is a design principle which states that designs and/or systems should be as simple as possible. Wherever possible, complexity should be avoided in a system—as simplicity guarantees the greatest levels of user acceptance and interaction.
Obviously, there are plenty more things to keep in mind and we haven't even talked about design yet. If you have questions feel free to DM me or sign up for a coaching session.
@northforkmarketing
